Purifying Nursery Fan

Role: Creative Direction + Design
Sereniby is a Purifying Nursery Fan designed for work near baby cribs and increase the safety of the baby by blowing clean air on it.
Research has shown that by letting babies sleep with a fan blowing on them, the risk of SIDS drastically drops.
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Sereniby cleans and circulates the air in your baby’s nursery, sweeping away impurities and dangerous C02 build-up. Its medical-grade HEPA filtration sweeps away viruses, pollution, wildfire smoke, and other impurities up to 5X more effectively than traditional in-home air filtration systems.
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Integrated iOS/Android app with features such as sleep scheduling, auto-clean, LCD ‘dark mode, and a child-proof button lock.
Flicker-free, pure-red LED nightlight to support natural melatonin production. Intrinsic sound-masking to minimize sleep disruptions without electronic white noise.
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Multi-color “rise alarm” to help teach your toddler when it’s time to get out of bed – using a fun, intuitive approach.
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